Jeffrey Brenner is a family physician and MacArthur Fellow in Camden, NJ (one of the most impoverished cities in America) where he developed a revolutionary community-based approach to both lower health care spending and provide better care.
When is a machine brilliant? This 90-second spot, produced by Academy Award winning director, Ross Kauffman, and shot at a GE facility in rural Mindel, NV, showcases how GE is pioneering integration of complex physical machinery with networked sensors and software, resulting in the creation of brilliant machines that are changing the way we work and fueling the economy.
Who would dare to pit one fatal disease against another… inside the body of a seven-year-old patient? Dr. Carl June is achieving amazing results with a medical breakthrough almost too good to believe: he and his team are reengineering the HIV virus to fight cancer cells.
One of a series of innovator profiles, this film features Project ECHO founder Dr. Sanjeev Arora, who reveals the “aha moment” behind the groundbreaking health care model he created.
This PSA spotlights a national nonprofit that brings safe, meaningful play into inner-city schools. We leveraged footage filmed for a longer fundraising piece to serve our copywriter’s clever script and brought them together with eye-catching graphics. The spot aired on the CBS jumbo-tron in New York City’s Times Square two years in a row.
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Award-winning filmmakers combine dynamic storytelling with strategic thinking to inspire, engage, inform and persuade.